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Core service

WordPress Plugin Development

Custom plugins & bespoke integrations.

Custom WordPress plugin development for teams outgrowing off-the-shelf plugins. Bespoke features, API integrations (Stripe, HubSpot, OpenAI, anything with an endpoint), Gutenberg blocks, WooCommerce extensions, AI-powered extensions, and plugin consolidation/refactoring. Performance-first, properly documented, yours to keep.

Deliverables

What’s included.

07 · items
01Custom WordPress pluginsGPL or bespoke licence — purpose-built features your stock plugin library can't reach.
02Gutenberg block developmentFirst-class blocks with proper editor UX, dynamic rendering, and inspector controls.
03WooCommerce extensionsCheckout tweaks, payment integrations, custom product types — shipped, not shoehorned.
04API integrationsStripe, HubSpot, OpenAI, Zapier, Make — whatever endpoint your workflow needs.
05Admin tooling & dashboardsCustom admin screens that turn your WordPress into a proper internal tool for your team.
06Plugin consolidationReplace three bloated plugins with one clean one. Faster, safer, documented.
07AI-extended pluginsPlugins that call GPT from admin, generate drafts, summarise comments — without leaving WP.
Process

How a typical engagement runs.

04 · phases
  1. 01

    Scope

    What's the plugin actually doing, for whom?

  2. 02

    Build

    Incremental, testable commits with staging review

  3. 03

    QA

    On your actual WordPress install, not a sandbox

  4. 04

    Handover

    Full source, documentation, update policy

Featured work

Where this shows up.

View all 14 projects
pedagogy.club homepage — the editorial register sets the tone before any technical mechanism appears
Pedagogy Club Education

Booking platform & GoCardless integration

Education
WebPlugins
View case study
Kinnovis self-storage booking flow on Stora
Kinnovis

Self-storage booking platform on Stora

Self-storage / storage container manufacturing
WebPlugins
View case study
Questions

Answered, honestly.

If yours isn’t listed, ask it on a discovery call — thirty minutes, no slides, no fluff.

See engagement formats & investment →

Who owns the plugin — me or you?
You do. Source, licence terms, and repository access transfer on final invoice.
Do you support plugins after handover?
Optionally — either ad-hoc or as part of a Growth Partnership retainer. Clean handover is also fine if you've got an internal team.
Can you work with my existing plugin that needs fixing/extending?
Yes. Audit first, then a clear proposal for what's worth fixing vs rewriting.
Can plugins integrate with AI / OpenAI?
Yes — plugins that call OpenAI or other LLM APIs from inside WordPress admin are increasingly common, and one of my specialisms.

Ready to launch your plugin?

Thirty-minute discovery call. No slides, no fluff — leave with a concrete next step whether we work together or not.

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